We are Verve Connect

We are an innovative technology company that delivers products through its design, manufacturing and marketing capability to many major global customers. Our market brand is called ‘IMO’, and is carried on a wide range of products that are available to end customers.

Our portfolio spans many categories from mobile handsets, fixed wireless access and fibre broadband devices, to sustainable technologies that include energy charging and storage solutions as well as electrical personal transport. Positioning ourselves as an agile, innovative challenger brand in the market, we pride ourselves on our end-to-end business reliability and ongoing support.

Mission and Vision

Our aim is to provide affordable technology to all. We help people and businesses to benefit from our latest products by providing innovative and reliable solutions, supported by unrivalled support and aftercare services.

Our Quality Commitment

Here at Verve Connect, we are committed to providing the best quality products and services to our partners and end users. We operate an ISO based Quality Management System throughout our business. Our factories are accredited by leading industry organisations and work to internationally recognised ISO standards

Meet the Team

Our leadership team is made up of a group of experienced and passionate industry professionals, who have built an organisation that delivers reliability to all our customers and partners in everything we do.

Chris Edwards - Chief Marketing Officer

Chris Edwards

Chief Marketing Officer

Chris is responsible for leading and developing the business to ensure it focuses on growing its business in line with market and customer needs.

With extensive international experience in the communications industry, Chris has held senior roles with Vodafone, Tech Data and recently as Liberty Global Vice President, where he was responsible for developing business operations and driving the rollout of mobile capability across Liberty’s European subsidiaries.

Through a deep knowledge of the value chain Chris adds a unique dimension to the team with commercial, marketing and product development expertise that will ensure solid all-round value with our partners.

Chris is a motor sports enthusiast and also enjoys outdoor activities when time allows.

WU Sa - Managing Director


Managing Director

WU Sa is responsible for the building and running of this energetic company, overseeing business strategy and the building of product portfolio, proposition and business/partner development.

Previously at ZTE, he is credited as a key force in spearheading the company’s breakthrough in the UK and its expansion in Europe. He is also the key driver of the multi-channel strategy, shaping the practice from a white label model to a proposition-led business.

Prior to that, he held product management positions at Orange Business Services and Siemens Optical Fiber Cables.

Wu Sa is a passionate long-distance runner and a competitive tennis player.

Steve Hudson - Quality Advisor

Steve Hudson

Quality Advisor

A Quality Assurance & Social Accountability specialist, Steve joined Verve Connect in an advisory capacity in 2018 supporting all aspects of the Verve Connect quality assurance and industry accreditation program.

Steve enjoyed a 25-year career with Vodafone culminating as Head of Global Device Product Assurance supporting Vodafone’s global device quality and supply chain programme. When Steve left Vodafone he went on to head Q Assure, an experience rich company that have been applying their extensive knowledge of management systems, product development and manufacturing processes to support a select number of clients across very diverse industries.

Stephen Zhang - Head of Product & Supply Chain

Stephen Zhang

Head of Product & Supply Chain

Stephen joined Verve Connect in April 2015. His responsibilities include management of product planning and sales operations. He has worked for 12 years in the telecoms industry, specialising in delivering solutions in challenging circumstances and getting the best results for clients and businesses.

Prior to that, he was heading sales and marketing of consumer electronics for ZTE, supplying UK-based network carriers, retailers and distributors with multi-million pound business. He was a seasoned product specialist in China in his earlier professional life.

Stephen enjoys playing football, table tennis and is also a converted golfer.

Simon Humphries

Senior Business Development Manager

Simon joined Verve Connect in February 2022 and is responsible for managing our new consumer electronics ranges throughout the UK and Ireland, into traditional telco and high street retailers as well as online channels.

Over the past 25 years Simon has gained valuable experience at senior management levels with Galanz, Tempo International, Sony, Pioneer and BenQ. He brings a wealth of experience in FMCG sales and channel management.

Simon has established long standing relationships with B2C customers and has great understanding of the forever revolving retail sector. He has also successfully launched and established a number of brands in his previous roles – this experience will help in the growth of the Verve Connect business in our new market sectors.

Simon actively plays football and is a keen rugby follower.

Shelia Wang - Head of Marketing & Operations

Sheila Xiaolan Wang

Head of Marketing & Operations

Sheila is responsible for the overall marketing strategy and related activities, including management and building of the Verve Connect and IMO brands, PR, social, digital, and agency relationships.

She has marketing experience from both the in-house and the agency sides. Sheila was previously the key driver of ZTE’s marcoms in the UK and Europe, including branding, PR, advertising, sponsorship deals and sales promotions whilst setting up teams for both B2B and B2C marketing.

Sheila practices yoga regularly, and likes playing badminton and Zumba.

Dr Jean-Francois (JF) Fava-Verde - Technology Advisor

Dr Jean-Francois (JF) Fava-Verde

Technology Advisor

JF became an advisor of Verve Connect in early 2015. He has over 30 years’ experience in the telecoms industry, having held senior management positions in Raytheon, Racal and Orange in the US, Australia and Europe.

He is a Lead Technologist at Innovate UK, where he provides thought leadership on digital connectivity, including the Internet of Things and 5G. Prior to joining Innovate UK, JF was Head of Innovation at Orange Business Services, where he managed a collaborative innovation program for Orange’s customers and partners, dealing with digital innovations in health, transportation, finance and other sectors, in areas such as contactless, mobility or the Internet of Things.

In addition to his research activity in the field of history of science and technology, JF is a keen hill walker.